How does the footage collection process actually work at the event?

A QR code or shareable link is provided before or during the event. Audience members who want to contribute scan the code or follow the link and are taken to a simple upload path — no app download required. The contribution path is designed to stay low-friction so it gets used naturally during the show rather than becoming a distraction.

How does the audio sync step work?

After the footage is reviewed and filtered, the usable clips are synced to a reference audio track from the event — typically a desk recording or board feed provided by the event team. Syncing to a clean reference track gives the output a consistent audio foundation and makes the footage significantly more useful for recap or campaign purposes.

What happens to the clips that do not make it through the review step?

Clips that are unusable — too shaky, poor audio, out of context, or otherwise not helpful — are removed during the sorting step and not included in the output. The event team receives only the reviewed and filtered material. Showgaze does not forward raw unreviewed footage.

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How Showgaze Works

Showgaze gives event teams a practical way to collect audience-shot footage and turn it into something useful after the event. The process is designed to stay simple for the people in the room and manageable for the team running the show — collection happens during the event, review and output happen after it.

The workflow is built around four steps: collect footage from the audience via QR code or shared link; sort and filter the incoming clips by hand to remove what is unusable; shape the usable footage by syncing it to reference audio and preparing it per the brief; then deliver the output to the event team after the show. The aim is to give the event team a cleaner route from incoming footage to something they can actually use, rather than gathering every clip and hoping for the best.

Most jobs only need basic information from the organiser side: event details, permission to share the upload path, reference audio when it helps, and a clear sense of what the output needs to do. Showgaze is currently in beta and quoted per event. Contact hello@showgaze.app or apply to scope a specific job.

The four-step process

Collect — QR code or shared link at the event gives audience a simple way to submit footage
Sort — Incoming footage reviewed and filtered; unusable clips removed before they reach output
Shape — Usable footage synced to reference audio and prepared to match the brief
Deliver — Output delivered to the event team after the show, ready for use

What the event team usually needs to provide

Basic event details and expected use for the output
Permission to share the upload path at the event
Reference or desk audio when it helps the job
A clear sense of what the output is meant to do after the show

Apply now to scope your event